Seatrade Connection - June 2004 issue

CS05 AccuMatch Links Buyers and Suppliers

CS05 AccuMatch is a new Web-based system built into the event Web site that matches the cruise line attendees with exhibitors before, during and after the Seatrade Convention.

The system gives a user, whether it's an exhibitor seeking a cruise line buyer or a buyer seeking a supplier, the opportunity to search a registration or exhibitor database using defined demographic information to match up products and buyers. It also enables users to ask questions or pre-arrange a meeting on the show site.

The CS05 AccuMatch system is a new service launched this year by the show organizers and offered as part of the exhibitor package and will run for one month after the show.

"That gives exhibitors and participants an extra-long window of opportunity to do business," said Michael Kazakoff, vice president of CMP Princeton Inc., the show organizers.

According to Kazakoff, for 2005, the system will be available to exhibitors and cruise line buyers as of January and will stay active until a month after the exhibition.